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UX/UI Case Study
Client: Lithia Motors & Driveway.com
Project: Revamp/Retool 'Sell my Car Online' Landing Page within our Internal Portal
My Role: Product/UI/UX Designer end-to-end, (with a Design Lead)
Platform: Website Platform/Portal Tool
As a Car Dealership Agent, (internal customer care employee), I want to use the Sell my Car Landing Page to generate an offer for a customer's vehicle over the phone, but we keep getting false leads and would prefer to have all my tools in one portal. The following case study explores the steps we took in order to transform the Sell my Car Online Landing Page from the Driveway.com site, and create an internal tool for our agents to utilize, (instead of the site).
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